Welcome to www.madeiraextreme.com (the "Website"), operated by Heavenly Hiking Lda, trading as Madeira Extreme, located at Estrada da Boa Nova n.º 118 R/C B, 9060-006 Funchal, Portugal, license number: RNAAT 93/2025.
We are committed to protecting your personal data and respecting your privacy in accordance with the General Data Protection Regulation (GDPR) and other applicable data protection laws.
We may collect and process the following categories of personal data:
Identification Data: Full name, ID/passport number
Contact Information: Email address, phone number, WhatsApp number
Physical Attributes: Height, weight, shoe size (for activity preparation)
Payment Data: Provided securely through Stripe (we do not store full payment information)
Technical Data: Cookies, IP address, browser type, device information
Your data may be collected through:
Our online booking system (Calendly)
Contact or inquiry forms on our website
Email or WhatsApp communication
Cookies and analytics tools that track website usage
We collect and process your data for the following purposes:
To manage bookings and deliver our services
To ensure safety and proper equipment sizing for canyoning and hiking activities
To respond to inquiries and provide customer support
To process payments securely
To comply with legal and safety regulations
To improve our services and website functionality
Under the GDPR, we rely on the following legal bases:
Performance of a contract - to provide you with the services you've requested
Legal obligation - to comply with legal requirements (e.g., recordkeeping)
Legitimate interest - to improve our services and ensure safety
Consent - where applicable, such as for marketing communications
We only share your data with trusted third parties when necessary:
Calendly - for scheduling bookings
Stripe - for secure payment processing
These providers are GDPR-compliant and handle your data securely.
We retain personal data only for as long as necessary to fulfill the purposes we collected it for, including legal, accounting, or reporting requirements. You may request deletion of your data at any time.
We use cookies to improve your experience on our website. Cookies help us analyze traffic, personalize content, and remember user preferences. You can control or disable cookies through your browser settings.
Under GDPR, you have the right to:
Access the personal data we hold about you
Request correction or deletion of your data
Object to or restrict processing
Withdraw consent at any time
File a complaint with your data protection authority
To exercise these rights, contact us at:
Email: info@madeiraextreme.com
Phone/WhatsApp: +351 934 153 097
We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, loss, or misuse.
As our main customer base is within the EU, your data is processed within the European Economic Area (EEA). If data is transferred outside the EEA, it will be protected by appropriate safeguards.
We may update this policy occasionally to reflect changes in our practices or legal requirements. The latest version will always be posted on this page with the effective date.
If you have any questions about this policy, please contact us at:
info@madeiraextreme.com | +351 934 153 097
